Data and AI strategy

Your path to realising value with AI & Data

Transformation stories

Create real world value

The answer isn’t just “more tech”—it’s knowing where and how to use it properly

LBA
4.2M passengers

£3.5M in AI opportunities identified

Rapid Data & AI strategy development for UK airport
4-week engagement
RS Group
$4b+ market cap

Global data governance design

Enhanced global data operations
16-week implementation
Logistics
$8b+ market cap

Cloud platform migration

Modernised cloud platform for faster invoicing
16-week implementation
Who we work with

We work with the world’s best companies

Data & AI for supply chain and logistics
AI & Data for supply chain and manufacturing
Data & AI for aviation and travel
AI & Data for private equity PE
AI & Data for private equity PE
Data & AI for supply chain and logistics
AI & Data for supply chain and manufacturing
Data & AI for aviation and travel
AI & Data for private equity PE
AI & Data for private equity PE
Datasparq

Where strategic thinking meets technical depth

Data and AI strategy isn’t about checking boxes—it’s knowing why, where and how to create value.
We accelerate your business strategy using data and AI
We develop actionable roadmaps with a focus on ROI
We bring practitioner expertise to help you navigate complexity
We see projects through from strategy to implementation
We work closely with your team to craft strategies
What we do

We’re practitioners—not just PowerPointers

Our AI Strategy framework helps firms move from isolated AI projects to strategic initiatives that deliver value.

AI readiness

Know where you stand. We assess your AI readiness against industry benchmarks and identify opportunities for value.

Current-state assessment
AI impact analysis
Risk evaluation

Vision & roadmap

Create a vision and roadmap that's ambitious but achievable. Focus on business objectives, not just technology.

Opportunity prioritisation
AI adoption roadmap
Operating model

Value realisation

Turn strategy into reality with practical implementation. Focus on sustainable change and measurable value.

Investment case
Change management
Value tracking
Testimonials

Our clients love working with us

From CTOs to CFOs; from business analysts to developers—we build lasting relationships

AI & Data for FMCG and grocery
Steve Pennington
Supply Chain Director, Iceland

"Minimizing road miles and reducing fuel consumption across our fleet, without sacrificing outstanding customer service, is a top priority for us as we work towards this goal. With the power of new technologies such as AI, and strong partnerships with GXO and Datasparq, we are one step closer to a sustainable future."

Data & AI for aviation and travel
Ben Dias
Director of Data Science, easyJet

"It’s great to have an expert Data Science partner like Datasparq, who really understand our Data Science ambition and is fully aligned with our ways of working, which makes collaborating to deliver real business value very easy!”

Gabrièle Breda
Research & Innovation Director, PLG

"We’re really pleased to be working with industry experts like Datasparq, helping us to accelerate our ability to identify opportunities for GenAI and deploy fast, scalable solutions to our business challenges.”

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Who we work with

We work with the world’s best technologies

Data & AI solutions using Google Cloud Platform GCP
Data & AI solutions using Microsoft Azure and PowerBI
Data & AI solutions using Databricks DBX Lakehouse and Unity Catalogue
Data & AI solutions using Snowflake
Data & AI solutions using Amazon AWS
Data & AI solutions using OpenAI ChatGPT
Data & AI for supply chain and logistics
Data & AI for supply chain and logistics
Data & AI solutions using Google Cloud Platform GCP
Data & AI solutions using Microsoft Azure and PowerBI
Data & AI solutions using Databricks DBX Lakehouse and Unity Catalogue
Data & AI solutions using Snowflake
Data & AI solutions using Amazon AWS
Data & AI solutions using OpenAI ChatGPT
Data & AI for supply chain and logistics
Data & AI for supply chain and logistics
Practitioners, not just PowerPointers

A team with experience

Our team comprises experts in technology, strategy and commercial functions

John Wyllie
Chief Executive Officer

1-2 sentence bio

Guy Ballantine
Managing Director

1-2 sentence bio

Federica Ancona
Client & Strategy Director

1-2 sentence bio

Teresa Ellis
Principal Strategist

1-2 sentence bio

Call us when you're ready