The Age of ai

Find your AI advantage

Datasparq is a specialist AI & data firm that designs, builds and runs high-impact AI & data solutions

Free AI starter pack ->

Our mission

Make a real impact

Practitioners—not PowerPointers

At Datasparq, we’re AI specialists who are passionate about delivering valuable, operational AI solutions at speed. Our teams combine a unique mix of data science, data engineering, product thinking and design.

We help businesses at every stage of their AI journey. From value discovery; to designing, training and building; to managing AI; we serve as a trusted AI growth partner.

The Datasparq difference...

Business impact

Our mission is to build AI solutions that deliver real value every day

Responsible business

As a certified Great Place to Work, we care about people and the planet

Cutting edge

We fund academic projects at the frontiers of AI research

A Day-to-Day Difference

Data science meets design thinking

We uncover opportunities for you to use data to drive business improvements and deliver solutions that transform day-to-day operations.

This is about the practical application of AI, data platforms, analytics, data science and machine learning to create tools you’ll use every day to improve efficiency, effectiveness and create more value.

Let's find a time to talk

Solutions

How can AI help your business?

Here are some solutions we've built—but the possibilities are endless.

View all solutions

Dynamic Pricing

Route Optimisation

Risk Management

PPC Optimisation

Free resource

Download the AI for enterprise starter pack

With the starter pack, you'll be able to...

✓ Identify business challenges to solve with AI
✓ Qualify whether AI is the right solution
✓ Start mapping out your AI solution today

Thanks for downloading the guide

Oops! Something went wrong while submitting the form.

Have a question about AI?

See our work

Turning job vacancy data into better opportunities for jobseekers

AI / Intelligent Search

Turning an ambitious data science backlog into real business value

AI / Team Augmentation

Travel, Transport & Hospitality

Turning supply & demand data into happier holidaymakers

AI / Dynamic Pricing

Travel, Transport & Hospitality

Turning content data into better recommendations

AI / Content Recommendations

Meet our experts

Jeremy Bradley

Chief Data Scientist

Oli Bartlett

Director of Product

James Watkinson

Director of Engineering

Federica Ancona

Principal Product Lead

Client stories

RS Group—Inventory Management

Read the story->

Protected—Churn Prediction

Read the story->

Four Seasons Hotels—Rebooking

Read the story->

Haleon Risk Prediction

Read the story->

Veezu

Read the story->

Trafford Centre—Bespoke Data Platform

Read the story->

Gousto—MLOps assessment

Read the story->

GXO—Data Health Check

Read the story->

easyJet—No Shows

Read the story->

easyJet—CPC

Read the story->

The Big Word—SparQshop

Read the story->

easyJet—Team Augmentation

How Datasparq helped easyJet accelerate their AI & data transformation with data science team augmentation.

Read the story->

Bowmark—Threats & Opportunities

Our client, a longstanding, London-based private equity firm with over £1.7b in AUM, specialises in investing in mid-market tech businesses. When considering an investment in a tech-powered media business, they needed a better understanding of the threats and opportunities in the GenAI landscape.

Read the story->

Reed—Job Finder Machine

Find out how we helped Reed use skills data to match job seekers with job roles. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

DfT—HR & Finance

Find out how we helped a Major Government Department reduce the time for risks to be detected & flagged improved from 4 weeks to 24 hours. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

Nature's Way Foods—Demand Forecasting

Find out how we helped a Food Supply Business build an AI demand forecasting capability that increased forecasting accuracy by 25%. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

Parking Eye

Find out how we helped a Car Park Management Company reduce their annual costs by over £1m. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

PetCo—Location Recommendations

Find out how we helped a Leading National Retailer increase their revenue by $12m+ per year. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

RS Group—Content Recommendations

Find out how we helped RS Group improve their user experience with an intelligent content recommendation system. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

London Gatwick—Dynamic Pricing

Find out how we helped London Gatwick increase their revenue by 7%. Datasparq is a boutique AI & data firm solving complex business challenges.

Read the story->

Careers

Join the team

Curious about what it'd be like to work at Datasparq? We're looking for people who are bright, brilliant and curious.

See our open roles

When you're ready, we're here